Practical technology for businesses that are ready to work better.
I don't believe every business needs more software. I believe businesses need better systems. Here are the areas where I can help.
AI & Automation
Remove repetitive work without removing the human touch.
I design workflows that take repetitive tasks off your team's plate.
- — Lead follow-up
- — Client onboarding
- — Notifications and task routing
- — Internal workflows
- — Reporting
- — Data movement between platforms
- — AI-assisted processes
- — Business process automation
CRM & Business Systems
Make your CRM match the way your business actually works.
A CRM should give your team clarity — not another place to update.
- — CRM architecture
- — Pipeline design
- — Lead management
- — Automation
- — Dashboards and reporting
- — Integrations
- — Team workflows
- — CRM cleanup and optimisation
Platforms: GoHighLevel, Salesforce, Fortizon CRM and other business tools where appropriate.
AI Solutions
Use AI where it creates real leverage.
I build practical AI systems for businesses that want to move beyond simply experimenting with ChatGPT.
"The goal isn't to add AI everywhere. It's to put it where it can genuinely help."
- — AI assistants
- — Knowledge-base systems
- — RAG applications
- — AI chat systems
- — Lead qualification
- — AI-powered internal workflows
- — AI agents and business process automation
Websites & Funnels
Digital experiences connected to the business behind them.
A website should do more than look good. Where appropriate, I connect the front-end experience to the CRM and automation layer behind it.
- — Business websites
- — Personal brand websites
- — Landing pages
- — Lead-generation funnels
- — Sales funnels
- — Client portals
- — CRM-connected forms and experiences
Who I Work With
I work best with founders, service businesses, agencies, consultants, and teams that already have something working — but know their systems could be better. You don't need to have everything figured out. You just need a real problem worth solving.
Not sure what you need yet?
That's fine. Tell me what is currently frustrating you. We can work out whether the answer is technology, process, or something else.